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Brand Evolution: New Logo, New Future “About the New Logo”

投稿日:

Toyo Stainless Polishing Industry has been working on metal polishing processing for 57 years.

For over half a century, we have faced metals such as stainless steel, titanium, and aluminum, and have communicated new attractions and functions of metals using polishing technology. Our design metal brand “MAKO” was born during the era of the former president and was named after the president’s name, MAKO.

Over time, the MAKO logo has evolved.

This time, by integrating the logo of Toyo Stainless Polishing Industry Co., Ltd. with MAKO, we are committed to unifying the overall technology, consolidating all resources, and making it a beloved design metal brand throughout the company.

With the change of the “MAKO” logo, the corporate logo of our sales company Top Macoat will also change. Furthermore, we intend to strengthen cooperation with the functional polishing technology “TOYO-FMDS.”

We look forward to your continued support.

Toyo Stainless Polishing Industry Co., Ltd.

President and CEO Yutaka Kadotani

 

About the Logo of Toyo Stainless Polishing Industry Co., Ltd.

The logo of Toyo Stainless Polishing Industry Co., Ltd. is divided by the business form.

Specifically,

Overall company supervision: Toyo Stainless Polishing Industry Co., Ltd.

Contract polishing processing business since the foundation: Toyo Stainless Polishing Industry Co., Ltd.

Design metal brand: MAKO

Functional metal brand: TOYO-FMDS

Sales: Top Macoat Co., Ltd.

 

The design metal brand “MAKO” is named after the second-generation president, Makoto Kadotani.

Initially, “MAKO” was used as the initials for identifying stainless steel polishing products intended for overseas.

Subsequently, “MAKO” was used as an in-house product number to organize the in-house technical system and individual standards for composite polishing.

Even now, MAKO is still used as a product number.

Later, as a product brand name, “MAKO” was formally introduced to everyone as a design metal brand.

 

 

Future Prospects

The craftsmen creating “MAKO” are “Metal Decorators®”.

“Metal Decorators®” is the corporate spirit of Toyo Stainless Polishing Industry Co., Ltd., and all employees are committed to creating quality that can be proud as “Metal Decorators®”.

Our mission with “MAKO” is to produce design metals that resonate with everyone by blending spirit and technology.

The mark of Toyo Stainless Polishing Industry was designed by the founding president, Hiroshi Kadotani.

To create a future that develops and inherits this founding spirit, this time we have merged the logo of Toyo Stainless Polishing Industry with “MAKO”.

 

Summary

Starting this year, the entire company will begin activities to create new attractions of metals.

We will blend technology and spirit to deliver the beautiful shine and aesthetics inherent in metals and continue to advance our technological development every day.

We appreciate your continued support.

 

We offer sales of design metal materials, processed metal products, sample provisions, and metal coating solutions.

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※Sold by our subsidiary.

 

TOYO-FMDS offers the following metal processing services:

  • Provision of test materials, small pieces, and plates
  • Cutting services for titanium, stainless steel, and aluminum
  • Glass coating services

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